Official Guide Book Golden Gate International Exposition

The Official (Revised) Visitor’s Guide to the 1939 Golden Gate International Exposition with fold-out pictorial map by Ruth Taylor White.

The construction of the Bay and Golden Gate bridges during the 1930s was a significant civic affair for the city of San Francisco and included custom ferry tours that allowed residents and tourists to gawk at the progress. The need to commemorate such a pair of milestone engineering achievements was quickly recognized, and in 1935 Yerba Buena Island was chosen as the site for a future World’s Fair to celebrate the completion of the bridges.

The event was ultimately held in 1939 (though a second, artificial island was needed) and this is a lovely example of the official guidebook published for what was called The Golden Gate International Exposition. Nearly 120 pages of text cover all there is to do and see. Information on exhibits, transportation details, aerial photographs, statistics, and more can be found in addition to a fold-out pictorial map by Ruth Taylor White. This colorful bird’s eye view depicts dozens of buildings and attractions and is double-sided, allowing for larger-scale inset maps of various areas on the verso.

The guidebook was published by The Crocker Company in San Francisco in 1939. Copyright by the San Francisco Bay Exposition.